McDonald’s CEO Fails To Inspire Investor Confidence
May 5, 2015 12:30 pm
May 5, 2015 – Stock Market News
Still in an attempt to remake itself, McDonald’s has taken a short reprieve from trying to restructure its menu to changing its business model. In a speech made by CEO Steve Easterbrook, he stressed the importance of building new business, without any mention of how he might further address the overarching problem McDonald’s has been having – appealing to the younger generation. Investors were not overly impressed by Easterbrook’s speech, and McDonald’s stock added another 1.71% drop to its stock price yesterday.
May 5, 2015 – Stock Market News
Still in an attempt to remake itself, McDonald’s has taken a short reprieve from trying to restructure its menu to changing its business model. In a speech made by CEO Steve Easterbrook, he stressed the importance of building new business, without any mention of how he might further address the overarching problem McDonald’s has been having – appealing to the younger generation. Investors were not overly impressed by Easterbrook’s speech, and McDonald’s stock added another 1.71% drop to its stock price yesterday.
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