Retailer, Marks and Spencer (MKS) today unveiled plans to build the brand further worldwide with the opening of 250 new stores over the next 3 years. The company hopes to grow its international revenue and profits by as much as 40%.

Chief Executive Marc Bolland, speaking to city analysts this morning said “We need to build a brand internationally and be dot-com ready. That’s where our future is..”

The rollout of new stores is initially thought to be centred on Paris with the chain planning to open 20 food only outlets and then also looking to expansion into Western Europe, the Middle East and India. Since Bolland became Chief Executive, M&S’s store portfolio has increased from 337 stores in 41 territories to 455 in 53.

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